New response center means better support for Clay Electric members after hours, during outages

For decades, Clay Electric Cooperative has provided its Keystone Heights-based Call Center and district offices for around-the-clock service to its nearly 200,000 members, a number that continues to grow. Now, it’s partnering with Cooperative Response Center (CRC), which shares Clay Electric’s co-op values, to assist with member services.

The improvement will provide members with overflow support from CRC’s experienced staff during regular business hours, reducing wait times from high call volumes that could occur due to severe weather or other unpredictable circumstances and acts of God resulting in widespread outages. CRC also provides consistent after-hours call response, immediately routing members to a representative where staff can address concerns regarding an outage.

"The co-op is always looking for ways to enhance service and reliability, something our members expect," said Chief Public Relations Officer Derick Thomas. "Cooperative Response Center allows us to provide even greater support, ensuring members receive timely assistance 24/7."

As a member of Touchstone Energy, Clay Electric Cooperative has found the values of CRC mirror its own as a member-driven company, putting service excellence at the forefront. CRC has offices in Austin, Minn., Dunlap, Tenn. and Abilene, Texas.